(Shown above: Advanced Turf Solutions’ Winter Product Guide.)
Advanced Turf Solutions is a green industry distributor with over twenty locations that offer a variety of products to the lawn and landscape, golf course, and sports field markets. They pride themselves on offering a deep commitment to providing service that is second to none. To display their wide portfolio of products and services, a wide variety of print materials have been designed to distribute and display their many offerings.
For more specific product offerings, condensed product guides were created. These four-page brochures feature all of the product offerings and accessories for an individual product type, such as ice melters or grass seed. These were helpful to hand out to certain customers that may not be interested in looking through the full product catalog.
To highlight the unique, private-labeled product packaging for each category, the covers feature coordinating imagery where the bags for either ice melters or grass seed are arranged in a four-square pattern. The guides each have their separate appearance, but the “matching” covers tie them back together.